Published: Thu, February 15, 2018
Global | By Shelia Dennis

Weekend Box Office: 'Fifty Shades Freed' Climaxes With $137M Global Debut

Weekend Box Office: 'Fifty Shades Freed' Climaxes With $137M Global Debut

It vaulted to the top of the North American box office with an impressive weekend opening estimated at US$38.8 million (S$51.4 million).

All told, this weekend's movies brought in about $137 million, thanks to a slate of films that seemed to leave no moviegoer ignored. That also means the Fifty Shades of Grey trilogy has hit $1 billion globally. Its overseas total from opening day alone was $25 million, including Wednesday night previews in some countries-and as the film launched in 57 more global markets over the weekend, it added about $100 million to the franchise's grand total of about $1.09 billion.

But the final chapter of the steamy "Fifty Shades" series - promoted by Universal with the not-so-subtle line "Don't Miss the Climax" - dominated.

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Audiences, it would appear, still haven't got exhausted of the raunchy Fifty Shades movies based on the E.L James books.

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"The 15:17 to Paris" pulled into third place with $12.6 million.

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On film ratings website Rotten Tomatoes, the film scored just 6 out of 100, making it among the worst-ranking films of the year so far. And judging by the movie's lackluster B- grade at CinemaScore, audiences didn't warm to "Paris" either, perhaps feeling that the movie had too much backstory and not enough action. In a pattern set by recent trilogies including "The Maze Runner" and "Pitch Perfect", "Fifty Shades Freed" opened lower than its predecessor, though Universal anticipates that the film will continue to play strongly throughout the week, particularly on Valentine's Day (Wednesday). "We couldn't be more pleased with the debut".

Jumanji: Welcome to the Jungle drops to fourth place on the weekend after jumping back to #1 last weekend, but still declines only 10% from last weekend despite direct competition to $9.8 million. Fox's eighth weekend of Steven Spielberg's "The Post" finished eighth with $3.5 million (RM13.8 million) at 1,865 venues to lift its domestic total to $72.8 million (RM286.8 million).

Try to remember that next week, even though "Black Panther" is expected to open with a figure greater than this weekend's entire take.

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