Published: Thu, February 15, 2018
Global | By Shelia Dennis

Weekend Box Office: 'Fifty Shades Freed' Climaxes With $137M Global Debut

Weekend Box Office: 'Fifty Shades Freed' Climaxes With $137M Global Debut

It vaulted to the top of the North American box office with an impressive weekend opening estimated at US$38.8 million (S$51.4 million).

All told, this weekend's movies brought in about $137 million, thanks to a slate of films that seemed to leave no moviegoer ignored. That also means the Fifty Shades of Grey trilogy has hit $1 billion globally. Its overseas total from opening day alone was $25 million, including Wednesday night previews in some countries-and as the film launched in 57 more global markets over the weekend, it added about $100 million to the franchise's grand total of about $1.09 billion.

But the final chapter of the steamy "Fifty Shades" series - promoted by Universal with the not-so-subtle line "Don't Miss the Climax" - dominated.

Life Lessons: Smooth sailing on Valentine's Day
A carefully curated arrangement by a florist can wow the recipient if they're fluent in the language of flowers . The independently owned florist will see an increase of business six-fold due to the annual day of romance.

Audiences, it would appear, still haven't got exhausted of the raunchy Fifty Shades movies based on the E.L James books.

Eastwood's "15:17 to Paris" is based on the book "The 15:17 to Paris: The True Story of a Terrorist, a Train, and Three American Heroes" by Jeffrey E. Stern, Spencer Stone, Anthony Sadler, and Alek Skarlatos, about the 2015 Thalys train attack.

"The 15:17 to Paris" pulled into third place with $12.6 million.

Google will start blocking 'bad' ads in its Chrome browser
Pubs with a failing status are alerted and get a 30-day grace period to mend their ways before Chrome starts blocking ads. Site owners can also request to have their site reviewed after they have remedied the non-compliant ad experiences.

On film ratings website Rotten Tomatoes, the film scored just 6 out of 100, making it among the worst-ranking films of the year so far. And judging by the movie's lackluster B- grade at CinemaScore, audiences didn't warm to "Paris" either, perhaps feeling that the movie had too much backstory and not enough action. In a pattern set by recent trilogies including "The Maze Runner" and "Pitch Perfect", "Fifty Shades Freed" opened lower than its predecessor, though Universal anticipates that the film will continue to play strongly throughout the week, particularly on Valentine's Day (Wednesday). "We couldn't be more pleased with the debut".

Jumanji: Welcome to the Jungle drops to fourth place on the weekend after jumping back to #1 last weekend, but still declines only 10% from last weekend despite direct competition to $9.8 million. Fox's eighth weekend of Steven Spielberg's "The Post" finished eighth with $3.5 million (RM13.8 million) at 1,865 venues to lift its domestic total to $72.8 million (RM286.8 million).

Try to remember that next week, even though "Black Panther" is expected to open with a figure greater than this weekend's entire take.

Borussia Dortmund comeback kid Marco Reus: 'Thrilled to play again!'
Dortmund leapt up to third after Bayer Leverkusen surprisingly lost 2-0 at home to Hertha Berlin to slip to fifth. The Bayern goals in the first half came either side of Franco Di Santo's strike for sixth-placed Schalke.

Like this: