Published: Sat, March 10, 2018
Culture&Arts | By Hattie Nash

Apple to kill off the iTunes LP format

Apple to kill off the iTunes LP format

Apple will no longer accept new submissions of iTunes LPS after March 2018, ' it wrote.

United Kingdom publication Metro first broke the news, claiming to have leaked an internal email from Apple titled "The End of iTunes LP", which was apparently sent to music producers. However, those who have previously purchased LPs will still be able to download its full content package using iTunes Match.

According to reports, Apple is gearing up to end iTunes LP submissions by April 1.

For whatever reason, though, the industry didn't embrace the technology and only about 400 albums have ever been released as iTunes LPs.

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An LP is an interactive album format that allows users to view multimedia elements as they play music.

LPs could be the first of several major changes for iTunes in a bid to keep up with subscription-based streaming platform Spotify, industry experts say. However, lately signs indicate that it may not be the case much longer through iTunes.

While Metro reported that LPs would be removed from iTunes, Apple confirmed to tech site The Verge that existing LPs will continue to be available. Labels could take advantage of the format by included things like liner notes, graphics, photos and links to video for albums encoded that way.

The anonymous source who leaked the email to Metro told the publication: "It's clear that streaming is the future".

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iTunes LPs have never been a large part of Apple's music business, but if you are a fan, any iTunes LPs you have purchased aren't going anywhere.

A fresh leak suggests Apple is warning its music industry partners that it will stop multimedia album downloads on the iTunes Store this year.

Although, it does lend strength to the argument that the days of paying for individual downloads may soon come to an end and be replaced completely by the Apple Music subscription model.

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