Published: Wed, March 14, 2018
Technology | By Russell Knight

Apple Music Boasts 38 Million Subscribers Despite Shaky Start

Apple Music Boasts 38 Million Subscribers Despite Shaky Start

Spotify launched in South Africa on Monday afternoon - bringing its 35-million-song music catalogue to local users at last. The company explained, "Spotify considers the source, and thoroughly reviews and checks the accuracy of this information, before the suggestions are folded into the data that powers our services".

On Spotify's website, its Premium service is now available on a 30-day trial basis and after that, if users want to subscribe it will cost R59.99 per month. Users can cancel anytime.

Other Spotify payment options - such as student or family accounts - will be considered at a later date, based on user demand.

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In comparison, dominant Android music streaming platform Spotify had 71 million premium subscribers at the end of 2017.

Spotify delivers music for every taste and mood, according to the company.

Spotify's defining future is its algorithm that predicts what you'd like to listen to. The app allows anyone and everyone to share their playlists with their followers, allowing artists to give everyone an idea of their music.

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Spotify even has made available a metadata editor dubbed Line-In to all its subscribers. However, Spotify is the world's biggest streaming music company with more than 70m paying customers and offers a range of music discovery tools favoured by its fans. Earlier this month, Spotify announced it is planning to list on the New York Stock Exchange under the ticker SPOT, targeting a $1 billion direct public offering.

With Spotify available on PlayStation Music, you have a special way to enjoy streaming music on your PlayStation 4 while gaming. Users can only download songs onto their device if they have the premium version.

Charts: Global streaming charts are now included; South Africa charts coming soon.

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