Published: Sat, June 23, 2018
Culture&Arts | By Hattie Nash

Queer-Owned Clothing Brand Claps Back at Melania Trump's Questionable Clothing Choice

While boarding the plane to head toward the US-Mexican border, she wore a white long-sleeved shirt, white jeans, and Adidas sneakers, finishing the look with the tone-deaf pièce de résistance: a green parka that read "I Really Don't Care, Do U?" in enormous white lettering on the back. Whatever Mrs. Trump may or may not have intended - her spokeswoman declared "it's a jacket" with "no hidden message" - the outerwear's doctored image not only spread rapidly among those looking to sound off, but to raise money benefiting children like those the first lady visited.

The green army jacket is created to look similar to the Zara version Trump wore on her recent visit to a Texas facility housing migrant children separated from their parents.

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The message immediately sparked a wave of controversy on social media, with a chorus of furious celebrities joining in.

Melania Trump took a surprise trip to Texas to speak to children and officials at a shelter for migrant children. Back at the White House, President Donald Trump seemed to contradict the first lady's spokesperson by saying the jacket was indeed meant to send a message - to the media. Again, is that something you want your first lady to be telling you?

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Melania Trump's jacket has inspired a now-viral illustration. And it came after the First Lady's Communications Director, Stephanie Grisham, said nothing should be read into the jacket message.

"Because, in the middle of the worst moral scandal in recent memory - so bad that her husband backed down for the first time in memory - people who were supposedly on her side let her get on a plane with a jacket that said, 'I really don't care, do you?" Other messages shouted on Twitter, Facebook and Instagram: "Rise up" and "I have no idea what I'm doing". "After today's important visit to Texas, I hope this isn't what the media is going to choose to focus on", Grisham said. "Melania has learned how dishonest they are, and she truly no longer cares!" the president wrote Thursday evening. She added the tags #humanity and #decency, as well as several references in support of immigrant rights. "So we sprung our Rapid Response unit into action, called our friends at United We Dream, and are presenting here, a better message: We Care".

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